Category: Marketing

Every business owner has the desire to make as much money as possible, that’s kind of the whole point of business. Most of us are continuously searching for new ideas … Read More

There’s many strategies to increase conversions, but have you tried this one? Try ending your prices with a 7, .95, 5 or .95. Instead of charging $10, for instance, consider … Read More

Don’t you hate it when you’re searching for an item, find it at an amazing price, then see that shipping is going to cost you an arm and a leg? … Read More

In the past few years, social signals have become an essential part of a business’ website ranking. These trends have only increased as the use of social media has become … Read More

How items are described and the words we use to frame situations can have a big impact on how we then think about a scenario. Just as saying, “I cut … Read More

So how can focusing on the benefits of your offer increase your sales? It’s a marketing technique that encourages customers to focus on the end result that your product will … Read More

Sometimes it’s hard to see the benefit of something we haven’t seen in action or tried first. Offering a free trial period, or a demonstration of your product, can be … Read More

A membership program is where your customers sign up, either for free or for a fee, to be part of a community or elite club. As an incentive to sign … Read More

Business owners often do more talking than listening. When it comes to making sales, often it’s best to do more listening than talking. Instead of overthinking and brainstorming what your … Read More

Social proof is a great way to help sell your product. A testimonial from a satisfied customer can sometimes be more effective than you, yourself, talking about your offer. A … Read More