How to market to B2B Lead
One of the most important things to understand is that leads are far more than just random people who might be interested in your business. A lead is someone who … Read More
How Focusing on the Benefits of Your Offer Can Help Convert Sales
So how can focusing on the benefits of your offer increase your sales? It’s a marketing technique that encourages customers to focus on the end result that your product will … Read More
Using Trust To Build Your Business: What You Need To Know To Use Referrals To Your Advantage
Have you ever tried a product or service based on the word of a friend, colleague or family member? Many of us have, because we trust that person and are … Read More
Why Your Website Never Ranks Well
In terms of cost-efficiency, the most crucial method for attracting traffic to your website is through organic searches. They allow you to reach people who don’t even know about your … Read More
How To Reach Out To Local Business Leads
For many people, their businesses are their primary source of income and the way they provide for their families. In order for a business to continue generating a steady source … Read More
Why Content Is Still King
One common and popular phrase that has stood the test of time is “content is king” why? Because it has remained true despite hundreds of other factors like SEO practices, … Read More
Make It Easy For Customers To Buy: How Offering Free Trials/Demonstrations Can Boost Your Sales
Sometimes it’s hard to see the benefit of something we haven’t seen in action or tried first. Offering a free trial period, or a demonstration of your product, can be … Read More
How Taking Action Can Get You Leads
Instead of waiting for leads to come to you, go to them! Many people just build an opt-in page or a squeeze page and wait for leads to sign-up or … Read More
How To Build A List of Customers You Can Market To Over And Over Again: The Benefits of A Membership Program
A membership program is where your customers sign up, either for free or for a fee, to be part of a community or elite club. As an incentive to sign … Read More
How Giving Away Something of Value Can Help You Monetize Your Back End
Everybody loves a freebie! What do you currently sell, that is of value, that you could offer for free? And how can you monetize the back end of that? This … Read More