The Latest News & Tips for Entrepreneurs
Have you ever tried a product or service based on the word of a friend, colleague or family member? Many of us have, because we trust that person and are … Read More
Offering a guarantee is a great way to make it easier for customers to buy. It takes the risk out of the purchase for them, as it gives them an … Read More
What is Lead Generation? Over the years, the techniques and strategies of the marketing of business have evolved a lot. Lead generation has become an essential phenomenon in marketing. It … Read More
Too many business owners and marketers will only create one version of an offer, sales page, opt-in page, ad, etc., and simply hope that it works. If it does, they’re … Read More
How can you improve your marketing and create new products – products that your customers already want? Simple. Ask for feedback from your customers and see what the common themes … Read More
What is Lead Generation? Over the years, the techniques and strategies of the marketing of business have evolved a lot. Lead generation has become an essential phenomenon in marketing. It … Read More
Contests can be a great way to grab more leads or prospects, get feedback or testimonials from existing customers, encourage participation or attendance on webinars, and more. And, it’s not … Read More
Too many business owners and marketers will only create one version of an offer, sales page, opt-in page, ad, etc., and simply hope that it works. If it does, they’re … Read More
In many cases it can be a wise idea to offer multiple similar packages when selling something. However, instead of offering drastically different offerings, which might make your prospects hesitate … Read More
Selling digital products like e-books or videos (or even services) can be great, as they often carry much higher margins than physical products. However, people often place a much higher … Read More